Congratulations, you found me. Since you’re visiting my blog/web site, you probably already know that the San Diego Union-Tribune canceled my column to save money. As I mentioned in my last column that appeared in today’s newspaper, it was very touching to read the crush of emails from people, who spent a few minutes each Sunday reading what I had to say. I particularly liked the email with the tag line: Oh NOOOOOO! Actually that was my original reaction to the newspaper’s decision when the business editor broke the news to me a few weeks ago. It’s a rare person who likes change and I’m no different than anybody else who retreats into his or her routine. And that for me meant starting each column on Tuesday — and sometimes Monday — and then writing in fits and starts, as I worked on other assignments, until the darn thing was finished by Thursday morning.
Once I stopped feeling sorry for myself, however, I figured that moving online was probably smart. Sadly, there’s a shrinking universe of readers who depend on newspapers and far wiser people than I are struggling with how to correctly apply the tourniquet to stop the bleeding. When I’m writing online, I don’t get the feeling that I’m typing away in an intensive care unit.
I decided to launch this site for a few largely selfish reasons. Here are the biggies:
1) I want to stay in contact with the people like you who have been reading my column in the Union-Tribune, online or through the 30 or so newspapers that syndicated my column. I’m glad I’ve been able to help people in some small ways and the feedback that I’ve received through thousands of emails and conversations have been a wonderful gift.
2) I’d like to attract more readers from around the country. I’m always amazed when I get email from people in places like New Hampshire and Maui and Texas. I’d like to attract a lot of foot traffic so I can ultimately find a way to make this site financially self-sufficient. One avenue would be to sell advertising so this venture won’t be a financial drain and a distraction from my paid freelance work.
3) I want a place to publicize my book on colleges, tentatively entitled, The 97% College Solution, when it is published by Prentice Hall next year. I’m EXTREMELY excited about this project because there’s no book on the market that explains, in easy to understand language, how to get teenagers into wonderful schools for the least amount of money. Bizarrely, all the books that focus on admission strategies dwell on getting teenagers into the Ivy League. Of course, the only ivy most kids will touch is the poison variety. In addition to admission approaches, my book will explain how to evaluate schools and even academic departments, obtain the best loans, negotiate better deals and much, much more.
To keep people visiting my blog/web site, I intend to post a column every Sunday. I also will periodically post some thoughts on the blog. Thanks so much for visiting my new online home. Come back again soon. And please pass this web address along to others!